J. Friend and Co was created to return life to honey and dignity to the artisan beekeeper. Enjoy complex flavours of vintage honey available to purchase online and in store at Simply New Zealand & NZ The Gift. "Beekeeping is woven into the colonial heritage of our country". We work with passionate beekeepers; it is their dedication and expertise at tending to the bees with care and selecting the best locations to keep their hives that creates such a special and unique product. Our honey is only ever heated to a maximum of 40 degrees, which is the natural temperature of the bee hive. If honey is heated over 40 degrees, (which most commercial honey companies do) the natural health properties of the honey are destroyed. We don't blend honey from different regions or vintages, so each bottle of our honey is unique to a specific time and place We don’t fine filter our honey, so the natural pollens, waxes remain in the honey giving it its unique texture and character (most commercial operators fine filter their honey resulting in a generic texture, flavour and colour). Like coffee, chocolate or wine, time and place affect the flavour, texture and colour of the honey, giving it its unique character, that is why we never blend honey from different regions, beekeeper, floral source or vintage. Our honey was the first honey in the world to achieve carbon neutral status, honey can be traced back to its source, vintage, region and beekeeper.